Category Archives: For Authors and Speakers

Market your book and speaking via a simple website that tells your story.

Attention to Details Fantastic!

attention to detailsSat 5/17/2014 10:21 PM

Buckeye, AZ

Hi Joyce,

Thanks for doing such a thorough job developing and designing my website. I love it!

Here’s a testimonial you can add to your website:

“Joyce Kaye of The Computer Spirit developed and designed my new website well within the time-frame we discussed. I love it!

The first time I spoke with Joyce about my website, she asked me a few questions and took time to fully explain what features a great website must contain and how she could make it happen. She then followed-up with a written proposal.

During the entire process, I was impressed by Joyce’s professionalism. She was very knowledgeable about developing and designing websites and how to make them interactive and user friendly. Her attention to details was fantastic.

If you want a great-looking, user-friendly website, or marketing materials (one-sheets, e-newsletters), I highly recommend Joyce.”

Edna Lawrence,
Founder/CEO of Divine Health Solutions, Intl. LLC and author of “My Journey to Vibrant Health…and how you can get there, too.”

Finding Inspiration for Content

Inspiration for ContentWhether you have writer’s block, you’re running out of time, or you’re simply looking for fresh content ideas for your e-newsletter, website, blog, or Facebook Page post, in this age of abundant information and great technology, there are plenty of sources from which to draw inspiration. However, let’s not forget meditation! Here are some additional avenues for finding inspiration for content.

Keep an idea journal
As you read catalogs, magazines, books, etc. – and simply go about living your life! – keep your eyes and ears open for ideas, then jot them down.

Look to others in your field or industry
See what others in your professional field or business are talking about and then offer a different viewpoint or advice on a topic. You could also interview other experts.

Interview one of your customers or someone in your organization
Feature a loyal customer – or even a new recipient of your service or product -, staff member, or volunteer, and write about a challenge and how they’ve overcome it. Ask the interviewee to share the story with their own contacts in order to increase the breadth of your audience.

Go in-house asking for topic ideas
Create a simple system to gather topic ideas from those who know your business or organization best – your employees, board members, and volunteers. You could even hold a contest for others to vote on a few of the ideas – you’d be engaging your people, creating great content ideas, and having fun too!

Go social!
You can search Facebook for groups or Pages relevant to your business or organization. You can join various groups on LinkedIn, Yahoo, Google, etc. and watch the various conversations going on. You may see someone there you want to connect with and interview, find an interesting article you want to link to, and/or get ideas from questions people are asking. Twitter is also a great place to get ideas.

This article includes some ideas I read written by Shirin Shahin. You can read what she has to say by clicking here.

The QQQ Trick for Word Formatting

Have you ever copied and pasted something into Word, only to discover it inserts paragraph returns in odd places? [You’ll need to have your Show/Hide button on to see them and other Word formatting.] This commonly happens when you copy and paste text from an email or a web page into Word.

Word Formatting

If you have a lot of text facing this problem, you’ll love this trick! I learned it from Mark Coker, founder of Smashwords. He calls it the QQQ Trick.

  1. Press CTRL+H, search for ^p^p and replace it with QQQ
  2. Search for ^p and replace it with nothing.
  3. Search for QQQ and replace it with ^p^p

Voilà‎ – you have reflowable text again. You may still have a little bit of clean up to do, but this trick is really fabulous.

This trick has other uses with other variations. Essentially, you’re using a wildcard – QQQ – as a temporary placeholder for something. Note: Mark chose QQQ because the letters are unlikely to ever appear in natural language.

Try it out and let me know how you like it by commenting below…

Testimonial by Paul McNeese

Paul McNeeseHappy New Year — 2014! I wanted to take advantage of a moment (before the whole world turns over while I continue dating my checks 2013) to thank you personally for your wonderful attention to and collaboration with one of my clients, Karyn Rashoff, as you developed her comprehensive (and beautiful) WordPress site, http://www.highschooland.com, over the last few months.

Watching you connect with her on so many levels — and servicing her efficiently with all the information she needed to take charge of her online presence — was, simply, amazing! And watching Karyn operate her site just proves that all you gave her really sunk in, which in turn has increased her chances of realizing a profitable and worthwhile presence in the market — which is, after all, the real purpose of the site. I guarantee that you will see more clients coming from me in 2014 and beyond.

– Paul McNeese, OPA Author Services, focusing on providing specific and needed services for self-publishing authors and small publishers.

Webinar: The Power of Email Marketing

On 11/20/13 I presented a webinar to writers on the importance and power of email marketing. I covered topics such as:

  • Why you need an e-newsletter
  • What is Email Marketing?
  • How Email Marketing fits in with your marketing plan (i.e., your website, social media, etc.)
  • Using metrics to increase your success
  • Tips on growing your mailing list.

And, as part of the webinar, I did an actual (albeit quick) walk-through of creating an e-newsletter in Constant Contact.

Although this webinar was aimed at clients of Tom Bird, facilitator of “Write Your Best Seller in a Weekend” retreats, most of the information shared is applicable to all businesses and organizations seeking to build strong relationships through their marketing efforts.

The webinar was recorded and you can watch it by clicking on the video below. And, yes, that’s a New York accent you’ll hear even though I live in beautiful Sedona, AZ!

Software Training

software trainingLearning how to use your computer doesn’t have to be stressful – it can be fun! Joyce has a reputation of great patience and software training expertise, particularly with beginners and the senior population. In fact, for many years she was known as The Computer Therapist, guiding people gently into the Information Age. She still uses those therapeutic skills these days, making you feeling comfortable and providing encouragement.

Here are some of the computer topics you can learn when you are guided and coached (hands-on) by The Computer Spirit:

  • Basics of the PC
  • Windows Operating System
  • Application Programs (i.e., Microsoft® Word, Excel, PowerPoint, Outlook, Access)
  • How to Navigate Around the Internet
  • How to Use Email and Web Mail

Even though she’s taught computer software in college level classes and in business, Joyce prefers working with you one-to-one, making sure you can do what you want to do with your computer.

The Computer Spirit offers in-person training at your home or office in the northern areas of Arizona, notably Sedona, Cottonwood, and Flagstaff. She is also available via email and phone or Skype. Contact The Computer Spirit for more information.

It doesn’t matter how big or small your project or need, or where you’re stuck – you are not alone.

Writer’s First eBook on Smashwords

Writer's First eBook on Smashwords“Hi Joyce.  I’m not sure what to say in a testimonial, other than what a great job you did on getting my first ebook edited, formatted, and published on Smashwords. And, I like the cover design too! What comes to me is something I remember from a Robert Anthony seminar many years ago (he was a precursor to the current “life coaches” I guess). His advice was to, if at all possible, not waste your precious energy on anything you don’t really like to do, and pay someone else to do it for you.  In this case, that would be YOU!” – Mary Blye Belford, Authoress of “As the Ice Melts: Letters from Antarctica” first ebook on Smashwords.

One-to-One Coaching Session with Joyce Kaye

Driving with the BrakesOn by William MurphyI just finished a great one-to-one coaching session with Joyce Kaye. It was excellent! I went into the session with a list of questions and got them all answered. We also wound up covering more than just my questions in the process. It is so helpful to have someone who really knows their way around websites and WordPress to show you things and then have you practice those things. I don’t worry about messing something up on my site.

I have learned a lot from the WordPress workshops but the one-to-one coaching was really focused on specific questions I needed answers to. We fixed a lot in the time we spent together. Excellent!

Thanks Joyce!!

Sincerely,

Bill Murphy
Author of “Driving With The Brakes On”
www.highmesallc.com

Simple Website for Authors

Website Fr. Zacharia

I just heard about your book. But before I buy it, I’d like to know a bit more about the book and about you.

Or, maybe I just read the book and I want to know if you’ve got anything else available for me to read. I’d also like to hear your story – about how you came to write the book.

Perhaps I’d like to contact you – would you speak to my readers group? Would you be interested in a booth at our book fair? Would you consider meeting for coffee to talk with me?

You’ve already addressed these readers and some of their needs on the cover of your book. And, you’ve probably packed a lot into that small space. Your simple website is your opportunity to expand on your book cover – and more.

Here are some examples of what you can present on a simple author website: Continue reading »

You Are Not Alone!

You Are Not Alone When You Work With The Computer SpiritThe thought “I am not alone” became my mantra about 21 years ago when I finally walked into the rooms of the 12 Step way of life. Up until that time it seemed that I was supposed to do It alone… “It” could be going to the movies – alone. Trying to fix the toilet – alone. Walking with a broken ankle – alone. Fill in the action, any action – alone! Without humans, without Spirit.

But then I learned I had a choice – and people who were only too happy to help and be a part of my daily living. And, I realized that this extended to everything!

So when I started my business revolving around (initially) software training and database design well over ten years ago, Continue reading »